Looking for tailored solutions to drive your business forward? Our Bespoke Research and Advisory service provides customized insights and strategic guidance designed to empower informed decision-making. From market analysis to actionable recommendations, we specialize in delivering solutions that align with your unique business challenges and goals.

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𝐈𝐧 𝐂𝐚𝐬𝐞 𝐘𝐨𝐮 𝐌𝐢𝐬𝐬𝐞𝐝 𝐈𝐭!

Card-based digital financial services have seen remarkable growth in recent years, with a rising number of ATMs, POS terminals, and debit cards transforming the way people access and use financial services. Yet, the journey is far from over; financial institutions have a significant opportunity to push the boundaries even further, particularly in the acquisition side.

Visit DFS Ethiopia Hub to download the high-resolution visual: https://digitalfinance.shega.co/insights/infographics

#DigitalFinance #DFS #DigitalTransaction #AKOFADA #FinancialInclusion #Fintech #Ethiopia #ATM #POS #Terminal #AccessPoint #DebitCard #CardBanking #CardBased

𝐒𝐡𝐞𝐠𝐚 𝐌𝐞𝐝𝐢𝐚 𝐢𝐬 𝐍𝐨𝐰 𝐨𝐧 𝐖𝐡𝐚𝐭𝐬𝐀𝐩𝐩!

Join our channel for original, in-depth analysis, breaking news, and exclusive trends shaping Ethiopia’s tech, business, and startup ecosystems, delivered straight to where it's most convenient.

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𝐈𝐧 𝐂𝐚𝐬𝐞 𝐘𝐨𝐮 𝐌𝐢𝐬𝐬𝐞𝐝 𝐈𝐭!

Learn how digital transformation is revolutionizing the global economy, with a focus on the payments industry. Explore the impact of digital payments—such as mobile money and virtual debit cards—on financial inclusion, transaction security, and cost reduction.

Download the case study here:
https://digitalfinance.shega.co/insights/case-studies/digital-payments-in-ethiopia
#DigitalFinance #AKOFADA #FinancialInclusion #Ethiopia

𝐈𝐧 𝐂𝐚𝐬𝐞 𝐘𝐨𝐮 𝐌𝐢𝐬𝐬𝐞𝐝 𝐈𝐭!

Learn how digital transformation is revolutionizing the global economy, with a focus on the payments industry. Explore the impact of digital payments—such as mobile money and virtual debit cards—on financial inclusion, transaction security, and cost reduction.

Download the case study here:
https://digitalfinance.shega.co/insights/case-studies/digital-payments-in-ethiopia
#DigitalFinance #AKOFADA #FinancialInclusion #Ethiopia

𝐒𝐡𝐞𝐠𝐚 𝐢𝐬 𝐋𝐨𝐨𝐤𝐢𝐧𝐠 𝐟𝐨𝐫 𝐚 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐈𝐧𝐭𝐞𝐫𝐧!

We are seeking a motivated, creative, and eager-to-learn Digital Marketing Intern to join our dynamic team. This internship offers a hands-on opportunity to gain experience across key digital marketing disciplines, including social media management, content creation, digital advertising, and market research. The ideal candidate will be passionate about the evolving digital landscape and ready to contribute to impactful initiatives that enhance our brand’s online presence. If you’re excited to advance your career while working on real-world projects, we want to hear from you!

Apply now: https://careers.shega.co/jobs/5663666-digital-marketing-intern

#Hiring #Digitalmarketing #Jobs #Shega

Explore a wide range of curated and original content on the Ethiopian digital financial services space, featuring news, infographics, reports, and resources available centralized on https://digitalfinance.shega.co/

#DigitalFinance #AKOFADA #FinancialInclusion #Ethiopia

Where research and data converge with marketing, we craft strategies rooted in insight rather than assumption. By analyzing patterns, behaviors, and narratives, we shape campaigns that resonate with precision—turning abstract numbers into meaningful connections. This isn’t about chasing trends; it’s about building frameworks that align what your customer's need with what your brand delivers.

📞 +251 965795354

✉️ [email protected]

Lead with confidence—backed by data designed for results.

Access to DFS is a game changer for financial inclusion, yet many Ethiopians still face challenges in adopting and using mobile money. Our latest report maps out the mobile money user journey, highlighting key challenges and opportunities across different personas.

Read the full report to learn more: https://digitalfinance.shega.co/insights/research-reports/the-path-to-mobile-money-users-journey-in-Ethiopia

Visit our platform for more insightful Reports by AKOFADA (Advancing Knowledge on Financial Accessibility and DFS Adoption), our initiative for bolstering the accessibility of information on DFS (digital financial services) in Ethiopia.

#DigitalFinance #DFS #DigitalTransaction #AKOFADA #FinancialInclusion #Fintech #Ethiopia #MobileMoney #UserJourney #UserExperience #CustomerJourney #JourneyMapping

Published by the National Bank of Ethiopia (NBE), this guide provides a detailed overview of the procedures and requirements for obtaining payment system operator licenses. It outlines key steps such as application submission, compliance standards, documentation, and regulatory obligations. The guide is designed to assist financial institutions, fintech companies, and other stakeholders navigating Ethiopia's licensing framework.

Visit the DFS Ethiopia Hub to find this and other policy and regulation resources. Ethiopian https://digitalfinance.shega.co/resource/policy-and-regulations/a-complete-guide-on-payment-system-operator-license-process #DigitalFinance #AKOFADA #FinancialInclusion #

Get original stories, insights, and coverage of Ethiopia’s booming tech and innovation ecosystem, along with a roundup of business news, delivered straight to your inbox.

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#Ethiopia #News #Tech

What if managing multiple bank accounts in Ethiopia was as easy as using just one app? Shega’s AKOFADA project latest report highlights a new use case for service providers to consider a unified payment app that simplifies transactions, enhances user experience, and drives financial inclusion.

Read the full report to learn more: https://digitalfinance.shega.co/insights/use-cases/the-case-for-a-unified-payment-app-in-ethiopia

Check out our platform for insightful reports by AKOFADA (Advancing Knowledge on Financial Accessibility and DFS Adoption), our initiative for bolstering the accessibility of information on DFS (digital financial services) in Ethiopia.
#DigitalFinance #DFS #DigitalTransaction #AKOFADA #FinancialInclusion #Fintech #Ethiopia #Unified #PaymentApp #SingleApp #UnifiedApp #Payment

At Shega Brand Studio, we craft campaigns that cut through the clutter. By blending strategic advertising, intentional PR, results-first digital tactics, and purposeful design, we build 360° solutions that align with your brand’s ambitions—not industry templates.

Startups and legacy brands alike partner with us to sharpen their voice, spark audience action, and turn attention into lasting loyalty.

📞 +251 965795354
✉️ [email protected]

Lead with confidence—backed by data designed for results.

What if borrowers and lenders could connect directly through a simple and innovative way? A Digital P2P Lending Platform could be the answer for this.

Shega’s AKOFADA project latest report explores the design and applicability of a safe and seamless platform for connecting borrowers and lenders. Read the full report to learn more: https://digitalfinance.shega.co/insights/use-cases/digital-p2p-lending-platform-for-ethiopia

Check out our platform for insightful reports by AKOFADA (Advancing Knowledge on Financial Accessibility and DFS Adoption), our initiative for bolstering the accessibility of information on DFS (digital financial services) in Ethiopia.

#DigitalFinance #DFS #DigitalTransaction #AKOFADA #FinancialInclusion #Fintech #Ethiopia #PeerToPeer #P2P #Lending #DigitalLoan #DigitalLending #P2PLoan

Published on October 29, 2021, by Chapa Financial Technologies, the report "Understanding MYGERD and Donors Using Data Analysis" analyzes donor behavior, transaction patterns, and social media reflections related to the Great Ethiopian Renaissance Dam (GERD) donation platform, mygerd.com.

For comprehensive data and actionable insights on Digital Finance, please visit https://digitalfinance.shega.co/ #DigitalFinance #AKOFADA #FinancialInclusion #Ethiopia

𝐒𝐢𝐠𝐧 𝐔𝐩 𝐭𝐨 𝐆𝐞𝐭 𝐍𝐨𝐭𝐢𝐟𝐢𝐞𝐝!

Shega's Research and Advisory Unit is excited to unveil a groundbreaking report on the State of Innovation and Entrepreneurship in Ethiopia. Stay tuned for our upcoming report!

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#Shega #InnovationInEthiopia #EthiopiaStartups #EmpowerInnovation #TechInAfrica #BusinessGrowth #StartupEcosystem #InnovationReport

Published by the Federal Negarit Gazetta, Proclamation No. 718/2011 outlines the rules for establishing, governing, operating, regulating, and overseeing Ethiopia's national payment system. The proclamation aims to ensure the system's safety, security, and efficiency.

Visit DFS Ethiopia Hub to find this and other policy and regulation resources in the DFS space. https://digitalfinance.shega.co/resource/policy-and-regulations/policy-and-regulation-3 #DigitalFinance #AKOFADA #FinancialInclusion #Ethiopian

According to the World Bank Global Findex Database (2022), 47.15% of respondents in Ethiopia (aged 15 and above) without a financial account reported they could independently use an account at a bank or financial institution if one were opened for them.

For comprehensive data and actionable insights on Digital Finance, please visit https://shorturl.at/I0fQs #DigitalFinance #AKOFADA #FinancialInclusion #Ethiopia